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MASTÈRE FASHION BUSINESS

 

Program Description

A successful business is created by an ideal image.

The Image and Business Expert degree will provide the student with knowledge, expertise and organization towards the business of image. Students in this program will learn the traits to consulting, marketing and branding an image and creating a business. This program is for the ones who wish to go further then just the image of individuals. This program will educate the student to work with a corporate environment and/or be able to offer his/her clients a rich and complete range of services!

The student will become an expert on how to make the image of a business and the employees a triumphant one.

 

Career Opportunity

Being an expert in image and communication is a subtle alliance of businesses connected to communication, marketing, image advice and human resources. The Expert is a specialist in all the different typologies of Image (aesthetic image, visual identity, and brand image). His or her expertise expresses itself through the development of professional techniques designed for the creation, the development of personalities and brands.

Becoming an Image Expert is the start to any great business. Because each professional or individual entity is strong for its history, values and skills, it is significant to communicate with success on those strengths. The Expert develops his or hers customer’s performances through the brand image, a new competitive advantage.

The Expert will create the image suitable for any and all situations. Making the individual and a business exceed to all of its potential.

 

Program Graduation Requirements

To receive a Bachelor’s in Communications and Image Branding with a specialty in Luxury and Image the student will need to have a minimal of 180 credits.Choosing this major the students will have 26 mandatory courses and five electives to grant a total of 31 classes that calculate over 180 credits.

Students must have a grade point average of 2.5 to graduate.

To receive credits for the courses taken, all students must pass each course with a minimum percentile of 70, which equals to a C- grade point average.

 

Program Core Courses and Credits

Level One:

IIC101 Intro to Image Consulting 6
CA102 Color Analysis  8
STY103 Styling and Wardrobe I 5
MOR104 Morphologies and Shape 5
ENG105 English Communications 6
MO109 Makeover 7
SW110 Sorting Wardrobe 4
FRE106 French Language 6

 

Level Two:

COA202 Coaching 6
STY203 Styling and Communications II 6
VIA206 Visual Appearance 6
NVC207 Nonverbal Communication 8
SM204 Social Media Marketing 5
MRK205 Marketing 6
BSM208 Business Management 6
CB209 Creating a Business 6
IE210 Image Expert 6
PS204 Personal Shopper 4

 

Level Three:

PSB301 Personal Branding 6
PRB302 Principle Branding 6
STY303 Styling and Psychology III 7
ACC304 Accounting 6
ADV305 Advertising 6
CON306 How to do Consultations 5
BSE307 Business Essentials 7
TGU308 Thesis Guidance 9

 

 

Program Schedule

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